Systems that 10x
Case 04 / March 2025 / WebNew launch

Suds Bath and Body

A new store, matched to a brand they already loved.

ServicesWeb
PlatformShopify
Year2025
LiveVisit site
Suds Bath and Body
01 The brief

Suds Bath and Body had a logo they were proud of, and a brand they didn't want to touch.

What they wanted was a store that finally matched. Premium look, smooth shop, made to convert.

Origin New launch
02 What we shipped
Shopify buildCustom theme, mobile-first, performance-tuned
03 The work, shipped
Suds Bath and Body screen
Suds Bath and Body screen
Suds Bath and Body screen
Suds Bath and Body screen
04 Our approach
Move 01

Logo, palette and product texture, we built around what they already had.

05 Direction → build

Direction first, build second. Logo, palette, then the store built on top.

Logo Drop in the logo lockup or wordmark.
01

Logo

Wordmark and mark, locked first.

Color palette Drop in the palette plate or swatch sheet.
02

Color palette

The colour system that runs through everything.

Suds Bath and Body build
03

Build delivered

The result, built on the brand.

06 What we built, in detail

Build 4

Custom Shopify theme on existing brand
Premium PDP with ingredient detail
Smooth cart and checkout
Mobile-first responsive
07 Closing note

The new store finally feels like the brand.

Note: From the project team

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08 Keep reading

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