Case 07 / March 2025 / WebNew launch

Diara

One store, five product worlds, kept high-end.

ServicesWeb

PlatformShopify

Year2025

LiveVisit site

01 The brief

Diara needed a Shopify store that could sell electronics, clothing, jewelry, handbags and household items without any one category making the others look cheap.

Origin New launch

02 What we shipped

Shopify buildCustom theme, mobile-first, performance-tuned

03 The work, shipped

04 Our approach

Move 01

Modular Shopify theme.

Move 02

Five tones, kept consistent.

05 Direction → build

Direction first, build second. Logo, palette, then the store built on top.

Logo Drop in the logo lockup or wordmark.

01

Logo

Wordmark and mark, locked first.

Color palette Drop in the palette plate or swatch sheet.

02

Color palette

The colour system that runs through everything.

03

Build delivered

The result, built on the brand.

06 What we built, in detail

Build 4

Modular Shopify theme

Per-category visual treatments

Crisp imagery pipeline

Mobile-first responsive

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